You can optimize the SEO of every single page of your website:

1. Click on the marketing icon on the right of the feature bar;
2. Click on SEO to open the Optimization panel;
3. Left click on the page you want to optimize.

General single page SEO

1. Click on General SEO;
2. Add a Title: remember to include some keywords;
3. Add a Description: remember to insert keywords and write text that convinces visitors to click.;
4. Click Preview. It will be the preview of your website page on Google.

Text optimization

Add TAGS to optimize texts. Tags are useful for telling Google which texts on your website are most relevant.

For example, you need to insert one H1 per page (the H1 corresponds to the title that has the most relevance within the website). After the H1 tag, you can assign several tags, but no more than 2 or 3 H2s per page.

You can assign tags by clicking on the text component, select the text to tag and from the white editing panel, click on Advanced and select Heading.

1. Click on Text Optimization;
2. Click on the text you want to optimize;
3. Assign the TAG to the text. Remember:
   – Assign H1 to main title
   – Assign H2 to main subtitle
   – Assign H3 to paragraph title
   – Assign H4 to paragraph subtitle

Image Optimization

As with texts, images can also play a key role in site indexing. For this reason, it is essential that the images uploaded to the site have keywords in order to find them in the Google Images section.
These keywords are called Alt-tags.

1. Click on Image Optimization;
2. Enter a keyword for each image.

Sharing Information

From the Sharing Information you can create the sharing preview on the Social Networks of your site. You will be able to set the sharing preview for each page of your website.

1. Click on Sharing Information next to the page you want to optimize;
2. Click Upload Image and insert a sharing image. The recommended dimensions are 1200×628 px;
3. Enter a Title and Subtitle.

Remember: If you haven’t created a preview for a particular page, the general sharing preview will be shown.

QR Code

You can create a QR Code that your customers can scan to reach the pages of your website.

1. Click on Sharing Information next to the page you want to optimize;
2. Click on Download QR Code. You can select the size of the QR code from the drop-down menu.

Link to Google Analytics

At this point it will be useful to connect your site to Google Analytics.

1. Connect to https://analytics.google.com/analytics/web/provision/;
2. Click on Start Measuring;
3. Create your account;
4. Detect the measurement ID (must have the following format: G-XXXXXXXXXX);
5. Connect to your site by entering the editor and go to Marketing->Statistics->Settings;
6. Under Google Analytics, enter the measurement ID copied previously and confirm by clicking on the button.

Update content frequently and rename images with keywords before inserting them into the site.
It is essential that other sites and social networks have links to your site.